Bera Brawl

Bera Brawl was an unofficial partnership campaign between Intract Quests and dApps within the Berachain ecosystem, created to generate hype and community activity ahead of key launches.

The campaign divided users into four clans: Bera, Polar, Panda, and Ursus, each representing a group of ecosystem projects. Every clan received its own reward NFT, and participants completed a series of social engagement tasks (such as follows, reposts and project interactions) to earn them.

I worked on the visual assets that brought the campaign to life. This included designing the clan NFTs, quest banners and social media banners, ensuring each clan felt distinct but still connected through a unified visual style. The visuals helped make the campaign engaging and shareable. The campaign posts collectively generated over 1 million impressions on Twitter.